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House of Zelena: Pioneering a New Era of Maternity Wear for Modern Moms

May 14, 2024

House of Zelena is a premier lifestyle destination for pregnant and new moms. It is leading the way in revolutionising maternity wear with a unique approach as a community-led and digital-first brand. House of Zelena compassionately acknowledges and attends to the genuine struggles that mothers encounter throughout and after pregnancy. From embracing the baby bump to nurturing the postpartum belly, from catering to oversensitive skin to alleviating body swelling, brand is dedicated to supporting mothers every step of the way. They offer comprehensive wellness services and premium maternity wear, to ensure better motherhood journey.

About House Of Zelena :

Hina Priyadarshini, a techie & mother of two, founded House of Zelena driven by her own struggle to find suitable clothing during and after her pregnancies. Her expertise as an AI-ML practitioner, coupled with experience in cutting-edge technology projects, fuelled her determination to address this gap. Joining her in this endeavour is her spouse, Mayank Kamal, an IIM alumnus with a distinguished background. He has held senior leadership positions at leading companies like Myntra and IndiaMART, as well as various social commerce startups.

The Problems New Mothers face:

Over 72% of mothers do not revert to their pre-pregnancy body shape even three years postpartum. This insight led House of Zelena to recognize that a new mothers’ body doesn’t align with standard or plus sizes, prompting the introduction of the term ‘new mom fit’. House of Zelena conducted one-on-one video surveys with 1000+ new and expecting mothers, gathering statistically significant insights about changes in body measurements during and after pregnancy. With accurate measurements in hand, the company then embarked on developing proprietary fabrics, collaborating with esteemed suppliers to bring truly innovative products to the market, specifically designed for new mothers. And now, after extensive research and development, House of Zelena proudly presents its latest creation –

Unveiling Zactive: India’s Game-Changing Bump-Friendly Leggings for Expectant Mothers!

Crafted with high-quality stretchable fabric and a seamless design, they provide unparalleled comfort and back support throughout all stages of pregnancy. As promised, these leggings meet all the criteria that new mothers seek. House of Zelena guarantees these leggings will be the only maternity leggings you’ll ever need!

Experience the Luxury of the Zactive Seamless Leggings Range: Embrace Your Pregnancy in Style and Comfort!

It’s unbelievable how these seamless leggings can be so soft, stretchy, lightweight, and ultra-comfortable. Made with high-quality polyamide fabric, these leggings expand with your belly and the proprietary seamless design assures that the leggings provide bump coverage no matter how your belly shape is! Carrying high, carrying low, carrying multiple babies? We got you, mamma!

The special fabric is so gentle on your sensitive skin and almost feels like a part of your skin!

Innovative Maternity Wear: Embrace Innovation Like Never Before!

Traditional wear with a twist to make you feel comfortable yet stylish. We use smocking, elastication, rouching & various other techniques in garmenting to get what a changing mom body requires.

* Maternity Dresses: Our range of feeding and maternity dresses guarantees that you feel lovely and at ease from the charm of a pregnancy dress to the adaptable styles made to fit you at every stage.

* Feeding Kurtis: House of Zelena has India’s most diverse Maternity & Feeding Kurtis collection. We bring in trending prints & silhouettes for Maternity Kurtis so that you look your best self in the motherhood journey, making them perfect for different moods & occasions.

* Feeding Tops: Widest Variety of Feeding Tops, Stylish Western Nursing Tops & Ethnic Pregnancy Tops. Available in Stylish Peplum, A-line, Fit & Flare, and Other Styles. Your Summer Essential Feeding Tops Will Fit You Throughout Pregnancy and Postpartum.

* Maternity Kaftan: Flowy and elegant kaftans are available as both individual maternity kaftans and maternity kaftan sets. These cozy and feeding-friendly garments are a perfect addition to your maternity wardrobe.

* Nursing Cover: Glam up your maternity style with House of Zelena’s 6-in-1 Versatile Nursing covers. Crafted with both fashion and practicality in mind, our nursing covers blend sophistication with 360° coverage, ensuring full privacy during breastfeeding.

* Maternity Pants: Bump into your Motherhood journey with India’s first Adaptable Bump-friendly maternity pants which offer the perfect blend of comfort and fashion. Our collection, featuring Maternity pants, leggings, and Trousers is perfect for yoga and ensures comfort, flexibility, and style throughout your pregnancy journey and beyond.

* Diverse Clothing Range: A proprietary range of maternity office wear, daily wear, ethnic, and casual wear, specifically designed for new mothers & all their maternity wear needs.

Proudly Made in India:

At House of Zelena, we take great pride in our commitment to quality and craftsmanship. That’s why we proudly manufacture our products locally in India. By producing our maternity wear locally, we ensure that each garment is tailored to perfection, taking into account the diverse body shapes of Indian mothers. This not only guarantees a comfortable and flattering fit but also supports the local economy and promotes sustainable practices. With House of Zelena, you can be confident that you are not only investing in stylish and functional maternity wear but also supporting the proud tradition of Indian craftsmanship.

The Importance of Community Support: Empowering Mothers to Thrive and Overcome Postpartum Challenges

Approximately 70 per cent of mothers endure moderate to severe postpartum depression. In nuclear families, pregnant women often feel cut off from friends, leading to loneliness. Social media adds pressure to be perfect, causing stress and guilt. This can make mothers overlook their own health, leading to more problems.

In response to these challenges, the House Of Zelena Community provides a nurturing and secure environment where mothers can connect, share experiences, and learn from each other.

It’s reported that over 90 per cent of mothers in this community have experienced a significant improvement in their physical and mental well-being after joining, underscoring the positive impact of communal support and shared experiences.

House of Zelena’s Commitment to Enhanced Maternity Wellness and Support

House of Zelena has bundled complimentary services with the Zactive product line to ensure a healthier pregnancy journey for all moms. Every customer who buys from the Zactive range will gain access to a customized wellness program, where they can select various activities to engage in. This also provides an opportunity to connect with other moms in the community who can motivate and support each other in these wellness endeavours.

They also offer various wellness programs in co-ordination with highly skilled doctors & care givers. These programs aim to provide comprehensive care, guidance, and resources to help women navigate the challenges of pregnancy, childbirth, and the postpartum period.

Maternity Brand Success: House of Zelena’s Remarkable Growth

House of Zelena, a leading maternity brand, has experienced extraordinary growth in the past year. Their success can be attributed to the brand’s commitment to quality, comfort, and style in its maternity clothing offerings. Additionally, House of Zelena provides a tailored wellness program to customers, allowing them to choose activities and connect with a supportive community.

With continued expansion plans, House of Zelena aims to solidify its position as a leading maternity brand, catering to the evolving needs of expecting mothers.

For more information about House of Zelena and its innovative approach to maternity wear, please visit https://houseofzelena.com/ or contact ceo@houseofzelena.com.

Entertainment

LA PRESTIGE launches Darren Reddy’s Debut Heartthrob Single: DIL DENA

May 2, 2024

SA / Indian Singer Releases New Single: DIL DENA

DIL DENA, a heartthrob Punjabi Pop Single in the voice of Darren Reddy has recently been distributed worldwide by LA PRESTIGE Publishing/Record Label. DIL DENA went live on 9^th April 2024. The Label has been inundated with positive feedback from fans to producers and film directors. DIL DENA is said to be a ‘catchy heartthrob love song’ and is gaining popularity steadily. “We have received only positive comments from all over the World. We are indeed very happy to work with Mr Darren Reddy. He has an amazing personality, the right attitude and upholds the global Music Industry with the highest respect,” Says LA PRESTIGE Management. DIL DENA was a project the 33 year old Singer began working on in 2023 with the Label alongside other musical projects. “The collaboration of international artistry gave birth to DIL DENA. The lyricists, producers, Artist management, legal team, investors, musicians, PR and the marketing / distribution team of LA PRESTIGE had crafted a commendable piece of art (DIL DENA) and made me comfortable with the production when performing the song in my own voice for the first time,” says Reddy. The song is a love song based on a Man who is in love with his perception of an ideal Woman and becomes very descriptive about his love for her as well as his infatuated perception of an ‘ideal’ woman he is pursuing.

Darren Reddy, was born in KwaZulu Natal, South Africa. His parents are of Telugu and Hindi speaking lineages with their ancestry deriving from India. He started his musical journey at the age of 3. His voice is described as a soft soulful colorful texture with a wide vocal dynamic range based on his versatility of genres. He is known to perform live mostly filmy love songs and Devotional hit songs in mostly Hindi, Thamizh and Telugu. Recently, the Singer has been offered major record / distribution deals and he is considering working with some of the biggest

Labels known to the International Music Industry. “I have been offered some amazing music related opportunities in February and March this year through my dedicated team. It is just a matter of time before the next songs are released which have been finalized in the first quarter of 2024 already,” says the Singer. It has also been reported that a few mainstream international distributors have also joined working with the label LA PRESTIGE, after seeing the Label’s vision, to also expand on global music distribution and Artist development opportunities amongst Indian communities outside of India.

The vibrant Singer is also an eastern percussionist and is well known in KZN, SA for his percussion. Reddy says,

“I owe my music to my parents, my teachers and the audiences whom have followed my music since childhood. They have always been so kind and supportive towards me. Music is a divine art bestowed upon us by birth and should be taken seriously at all times to nurture and preserve its divinity for generations to come. We must not forget that music preserves the very basis of who we are through our culture and this divinity is Godly,” says Reddy.

Darren is a fan of many legendary Singers such as Dr Sonu Nigam, whom has a major influence in Darren’s musical journey, Shreya Ghoshal, Mohd. Rafi, Dr SPB, Dr TMS, Dr KJ Yesudas and Kaushiki Chakraborty. He also grew up listening to legendary classical musicians such Ustad Zakir Hussain, Ustad Allah Rakha, Ojas Adhiya, Pundit Ravi Shankar and multiple Grammy Award Winner Anoushka Shankar. The Singer has an immense passion for instrumental classical music. Reddy attained great inspiration from his idols over the years and uses this as his basis of being an Artist in his era.

“Keep on spreading the Love through music” – Darren Reddy

LA PRESTIGE Record Label

PR & Media Team

To listen to DIL DENA and to engage with Darren Reddy or LA PRESTIGE simply click on this link:

https://linktr.ee/DarrenReddy

Listen Here:

Health

Visitor Guard alerts Summer 2024 Visitors to the US about reduced medical cover for pre-existing conditions

April 25, 2024

Visitor Guard®, a leading provider of travel insurance for international visitors to the US, is urging summer travelers from India to carefully review their medical coverage, particularly regarding pre-existing conditions, before embarking on their US adventure.

Recent industry trends indicate a potential reduction in coverage for pre-existing conditions offered by visitor insurance plans. Most visitor insurance plans offer coverage for the acute onset of only non-chronic pre-existing conditions. This could leave Indian visitors, especially senior citizens vulnerable to significant financial burdens in case of a medical emergency due to a chronic pre-existing condition during their US trip.

“Traveling to the US is a dream for many Indian parents, and unforeseen medical situations can quickly turn that dream into a nightmare,” says Chiranth Nataraj, the founder of Visitor Guard®. “Our company is committed to ensuring visitors have peace of mind knowing they are protected financially in case of an unexpected medical event. However, we are deeply concerned about the potential decrease in coverage for pre-existing conditions offered by some travel insurance providers.”

A pre-existing condition is any medical condition you have been diagnosed with or treated for before purchasing travel insurance. Some common examples include high blood pressure, diabetes, asthma, and allergies. Visitor insurance plans do not offer any coverage for pre-existing conditions. However, some plans may offer limited coverage for acute onset of pre-existing conditions up to a certain age limit.

Medical care in the US can be exceptionally expensive. Even a minor medical issue can result in substantial bills for doctor visits, medications, or hospital stays. Visitor insurance with comprehensive coverage can offer crucial financial protection for international visitors, helping them avoid the stress and burden of unexpected medical expenses.

Visitor Guard® advises Indian travelers coming to the US to take the following steps to ensure they have adequate medical coverage. Carefully review the details of the plan before purchasing it. Pay close attention to the acute onset of the pre-existing conditions section and understand the level of coverage provided.

If you are considering buying a plan from us, Visitor Protect is one of the plans that covers pre-existing conditions for doctor visits or prescription refills up to 70 years and older. Other plans like Safe Travels USA Comprehensive, Patriot America, Atlas America, Safe Travels USA, and others offer coverage only for an acute onset of pre-existing conditions. Nevertheless, each plan has distinct definition for both pre-existing conditions and acute onset of the pre-existing condition, hence reviewing the brochure is recommended.

If you are unsure about any aspect of travel insurance coverage, especially regarding pre-existing conditions, consult with a travel insurance professional who can help you find the right plan for your needs.

“At Visitor Guard®, we understand the importance of comprehensive medical coverage, especially for Indian seniors with pre-existing conditions,” states Mr Nataraj. “We remain committed to offering a wide range of visitor insurance plans designed to provide peace of mind and financial protection for all international visitors to the US, regardless of their medical history.”

About Visitor Guard®

Visitor Guard® is a leading provider of travel insurance for international visitors to the United States. We offer a variety of comprehensive travel insurance plans designed to protect visitors from a range of unexpected events, including medical emergencies, medical evacuations, repatriations, trip interruptions, and travel delays.

Contact:

Pallavi Sadekar

The Head of Operations

(804) 325-1385

contact@visitorguard.com

Business

Octa provides an expert analysis of gold price dynamics

April 20, 2024

Gold prices renewed their all-time high last week, rising above $2,400. However, events in the Middle East at the end of the same week provoked a sell-off in the financial markets. Read the article to find out if gold will be a safe haven in times of geopolitical tensions.

Since the beginning of the year, gold has been up more than 15%, making it the best-performing asset class since the beginning of 2024. The rise happened because of the increased demand from central banks and the fact that more investors were interested in buying physical gold through gold ETFs. Additionally, the weak U.S. dollar, which opposes gold’s value, also contributed to this increase.

However, two consecutive events interrupted the stable trend last week. A weak U.S. inflation report, followed by increasing tensions in the Middle East, caused gold to drop by over $100 in one trading session. The sudden wave of sell-offs naturally worries investors, and they wonder whether gold will continue its growth in 2024.

Weak U.S. macro data makes for a strong dollar and plays against gold’s rise

The trigger was the inflation report, which showed that prices in the U.S. are rising faster than expected. The current price growth rate at core inflation was approaching the 2% target in the middle of last year but failed to stick to that level. Towards the end of 2023, the price growth rate started picking up, reaching around 4-4.5% by April 2024, which is quite high for the U.S. This means we shouldn’t expect a rate cut anytime soon.

Here is what the Fed representatives say about it:

* ‘If inflation remains high, another rate hike may be needed altogether<…>prefer not to discuss a cut at all’, the quote from Governor Michelle W. Bowman

* ‘There is no rush to turn monetary policy around’, the quote from Susan M. Collins, president and chief executive officer (CEO) of the Federal Reserve Bank of Boston

* ‘Forecast for the start of the key rate cut is highly ambiguous, and there are no optimists’, the quote from John C. Williams, the president and CEO of the New York Fed

It is quite natural that traders have revised their views on the Federal Reserve’s early reduction of interest rates. The dollar rallied in response, posting its strongest weekly gain since 2022. A strong dollar reduces the investment appeal of gold, which is essentially on the other side of the scale.

Geopolitical tensions in the Middle East bring a nervous note

Gold dropped sharply at the end of last week as investors shifted towards riskier assets, mainly due to its strong connection with the U.S. dollar.

However, in the long term, gold will continue to be considered a safe haven for investors, especially during storms in the global political arena.

The greater the tensions, the greater the demand for the yellow metal. That’s partly why gold’s rise at this past event was subdued–the Iranian strike is estimated to have caused only limited damage to Israel, and the Israeli government has said there are no immediate plans to retaliate.

We have two vital factors at the start of the new quarter. When forecasting the price of gold, we should pay more attention to the state of the economy and the dynamics of U.S. interest rates and less attention to geopolitical conflicts, as we have already mentioned that the effect is limited.

Thus, the gold price will likely experience a downtrend, which will continue until the U.S. FOMC meeting on 12 June 2024, when the financial markets will remain Risk-on.

Octa is a global broker that has been providing online trading services since 2011, offering its clients a wide scope of tradable instruments, including gold and popular stock indices.

Technology

Appy Pie Launches AI Image Generator to Craft Unique and Creative Images

April 15, 2024

Appy Pie Design, a leading online graphic design software, has launched AI Image Generator, an AI-powered platform that converts text prompts into unique and creative images. The tool allows users to create beautiful images with ease in just a few seconds.

Appy Pie’s AI Image Generator allows you to turn simple texts into beautiful images using a wide variety of AI models like DALL-E, DynaVision XL, Juggernaut XL, DreamShaper XL, RunDiffusion FX, Stable Diffusion, CyberRealistic, RunDiffusion FX, Absolute Reality, Toon You, Openjourney, ICBINP SECO, Dreamlike Diffusion, Realism Engine, and more. With an easy to use interface, you can choose the quality, style, and aspect ratio, you want the image to have, along with the number of generations. Each image generation costs credit, depending on the model you use.

“We are thrilled to announce that Appy Pie is launching AI Image Generator for our users across the globe,” said Abhinav Girdhar, Founder and CEO of Appy Pie. “At Appy Pie Design, we provide cutting-edge tools that can help our customers succeed. With the AI Image Generator, we believe we’ve created a tool that will help fulfill your needs.”

The multifunctional platform allows users to download and set generated images as favorites and also edit the generated images in Appy Pie Design’s editor tool. You can also add a negative prompt to ensure undesirable characteristics are not included in the generated images. Appy Pie is also thrilled to announce that it will also add AI text to video generator models in the AI Image Generator soon.

Appy Pie is also launching Appy Pie Endpoint, which provides comprehensive APIs for open-source AI models, including the Stable Diffusion Video API, Meta Llama 2 API, Stable Diffusion SDXL API, Mistral 7B API, Open Hermes API, Distilbert Sst 2 API, and more. The AI models can be used for a variety of tasks, including converting text into video, converting text into video, converting text into an image, and many more. The tools help bring creative projects to life with ease.

About Appy Pie

Appy Pie, a Trademark of Appy Pie LLP, is a no-code development platform that helps transform business ideas into reality without technical knowledge. It is an all-inclusive suite of the best no-code tools like an app builder, website builder, workflow automation platform, graphic design software, chatbot builder, help desk software, and live chat software. Appy Pie’s App Maker has been recognized as one of the highest-rated app builders globally (G2) for its unique features, ease of use, and affordability, and is considered one of the most comprehensive no-code application development software for businesses of all sizes (Capterra). Appy Pie is also the fastest-growing cloud-based DIY Mobile App Builder in the world (GetApp).

For more information, please visit: https://www.appypie.com/design

Media Contact

Abhinav Girdhar

sales@appypie.com

+1 888 322 7617

Education

Prof Theo Farrell VC La Trobe University further strengthens ASCRIN-Single Largest Intl Research Initiative with joint investment of over AUD $43 million (Rs 235 cr.)

April 13, 2024

Australia’s La Trobe University has identified key areas to further strengthen its long-standing commitment to Indian Research and Education partnerships during the recent visit by Professor Theo Farrell, new Vice-Chancellor, who headed the delegation to India. He met with a range of Industry, Government and Trade Representatives during a five-day visit to the country.

During his visit, Professor Farrell convened several Roundtable discussions with Partners, Industry and Government Representatives, on opportunities to collaborate on areas of mutual interest that address national priorities and that are important for Industry Innovation and Development.

Professor Farrell said there were several priority areas for La Trobe that presented opportunities for deepening relationships in India and developing new partnerships. Deepening mutual industry partnerships play to La Trobe’s strengths in areas including Smart Cities, Sustainable Agriculture and Food Security, Bio-innovation, and in Health and Care innovation.

Opportunities for further collaboration and engagement were also discussed at a Leadership Roundtable of all member Universities of the Asian Smart Cities Research Innovation Network (ASCRIN), which was founded by La Trobe University in 2019 and is now its Single Largest Research Internationalisation Initiative with joint investment of more than AUD $43 million (Rs 235 crores

Kunal Kumar, Joint Secretary and Mission Director (Smart Cities Mission) at the Ministry of Housing and Urban Affairs, Government of India has been a supporter of ASCRIN since its launch in 2019.

“ASCRIN is an exemplary initiative that brings together top researchers, industry and government together to solve some of the most pressing challenges of Urbanisation” Kumar said.

“The Government of India’s Smart Cities Mission is one of the largest initiatives of its kind, aiming to transform 100 diverse cities across the country – however, we cannot do this alone.”

“Initiatives such as ASCRIN can bring novel solutions with the potential to impact community and industry problems in the context of rapid urbanisation,” Kumar Said.

“The Network, with over 250 researchers, has already made significant strides in curating a strong portfolio of impact-based projects aimed at enhancing sustainability, liveability, and efficiency of cities and towns in the region. Our vision is now to build on this and accelerate engagement with industry and government to fast-track commercialisation and adoption pathways,” said Professor Aniruddha Desai, ASCRIN Founder and Co-Director of IIT Kanpur – La Trobe University Research Academy.

ASCRIN brings together a network of researchers, global industry partners, government collaborators and start-ups to advance research into smart city-related projects, helping to improve sustainability, liveability and efficiency of cities and towns in the region.

The Tata Institute of Social Science (TISS) last year joined other leading tertiary institutions, the Indian Institute of Technology Kanpur (IIT-K) and Birla Institute of Technology and Science, Pilani (BITS-Pilani) as partners in the Network, which already includes more than 250 researchers and over 70 Joint-PhD projects.

La Trobe has a proud and successful history in India, partnering with tertiary institutions and organisations on projects that benefit both countries, and helping develop India’s brightest minds through joint education opportunities. La Trobe University continues to support and expand student exchanges in India and Australia; developing research focussed on digital technologies and skills innovations; research commercialisation opportunities, and linkages with industry partners.

The Network has over 50 projects underway that will make a tangible difference in the lives of people in India, including:

* Data-driven decision making to improve Dairy supply chains.

* Re-using construction and demolition waste to reduce landfill.

* Intelligent planning of energy grids to optimise consumption and reduce costs.

* Using sensors to improve indoor growing conditions of medicinal crops.

* Real-time crash prediction in traffic on urban roads and intersections to increase safety of all road users.

Media enquiries: Australia – Charisse Ede, M: +61 (0)404 030 698 or contact media@latrobe.edu.au, India – Achal K Paul, achal@buzzcomm.in, M: +91 98101 62377

BACKGROUND INFORMATION

La Trobe University and India

* La Trobe University is ranked in the top 1 per cent of Universities worldwide

* Times Higher Education (THE), 2021, World University Rankings 2022; Consejo Superior de Investigaciones Cientificas (CSIC), 2021, Ranking Web of Universities.

* La Trobe has a proud record of educating students from India, with almost 11,000 people born in India amongst our alumni.

* Dignitaries La Trobe University has hosted from the Indian subcontinent include Prime Minister Indira Gandhi, Kapil Dev, Malaika Arora Khan, Amitabh Bachchan, Rajkumar Hirani, Abhijat Joshi and, most recently, actor, producer and women’s equality advocate, Shah Rukh Khan.

* La Trobe offers the Shah Rukh Khan La Trobe University PhD Scholarship, providing a life-changing opportunity for an aspiring female researcher from India to make a meaningful impact in the world.

* La Trobe University is one of only two universities in Australia teaching Hindi, and the only Australian University to teach a subject on the history, music, and storytelling of popular Hindi cinema.

* La Trobe University is one of the founding members of the Australia India Institute.

* The IIT Kanpur – La Trobe Research Academy was established in 2020.

* La Trobe has several long-standing teaching partnerships, including with Lady Shri Ram College, which has been running for more than 25 years.

* The La Trobe Library collection houses more than 38,000 volumes of monographs, journals, magazines and government publications from India, one of the largest collections in Australia.

* La Trobe has been a proud sponsor of the Indian Film Festival in Melbourne since it began in 2010.

Asian Smart Cities Research Innovation Network

ASCRIN, an initiative led by La Trobe, works with research focused groups, government, global industry partners and start-ups to develop solutions and evaluate implementation strategies, to improve the

sustainability, liveability and efficiency of Asian regions. This also includes a dedicated IIT Kanpur-La Trobe University Research Academy (ASCRIN’s largest node in India).

The Network has more than 250 researchers from ASCRIN partner organisations, with more than 70 Joint-PhD projects approved and 45 students so far engaged in those projects, which are exploring issues like the socio-economic costs of road crashes in India, and how to make data driven quality management accessible to small dairy cooperatives in India.

Education

Unlocking Success: Noida’s Premier Digital Marketing Institute with Job Placement Guarantee Emerges as the Best in Delhi NCR

April 4, 2024

Nurturing the next generation of digital marketers, Wordbinary, based in Noida, proudly announces its distinction as the premier destination for aspiring marketers in the Delhi NCR region. Renowned for its comprehensive curriculum, industry-experienced faculty, and hands-on approach, Wordbinary, stands as the epitome of excellence in digital marketing education.

With a vision to empower individuals with the skills needed to thrive in the digital realm, Wordbinary, has crafted a meticulously designed course that caters to the ever-evolving demands of the industry. The institute’s flagship program has been consistently hailed as the “best digital marketing course in Noida” and the “best digital marketing course in Delhi NCR,” earning accolades for its unparalleled quality and efficacy.

“Our mission is to equip our students with not just theoretical knowledge but practical insights and real-world experiences,” says Mohammad Zeeshan, Founder and CEO of Wordbinary. “In an era where digital presence is paramount, our courses are tailored to instil proficiency across various digital marketing domains, ensuring our graduates are well-prepared to excel in their careers.”

Popular Courses in Digital Marketing

1. Full Digital Marketing Course with On page and Off page SEO (https://wordbinary.com/digital-marketing/)

2. Paid Ads Specialist Course with Google Ads and Facebook/Instagram Ads (https://wordbinary.com/ppc-training-course/)

3. WordPress Web Designing Course (https://wordbinary.com/web-designing/)

4. Marketing Content Writing Course (https://wordbinary.com/)

The hallmark of Wordbinary’s curriculum lies in its holistic approach towards digital marketing education. From search engine optimization (SEO) and social media marketing (SMM) to pay-per-click (PPC) advertising and content marketing, students undergo a comprehensive journey that covers every facet of the digital marketing spectrum. Moreover, the institute remains agile in its course offerings, regularly updating its curriculum to align with the latest industry trends and advancements.

Central to Wordbinary’s success is its distinguished faculty comprising seasoned professionals and industry experts. With a wealth of experience garnered from leading organizations, the instructors bring forth invaluable insights and practical wisdom, enriching the learning experience for students. Their mentorship extends beyond the classroom, providing students with personalized guidance and mentorship to nurture their individual talents and aspirations.

In addition to the robust curriculum and expert faculty, Wordbinary places a strong emphasis on experiential learning. Students are provided with ample opportunities to apply their knowledge through hands-on projects, case studies, and internships with leading companies. This immersive learning approach not only enhances skill acquisition but also fosters creativity, critical thinking, and problem-solving abilities among students.

Testifying to the institute’s unparalleled quality and impact are its alumni, who have gone on to achieve remarkable success in the digital marketing arena. From securing prestigious job placements at top-tier companies to launching their own ventures, Wordbinary’s graduates continue to make waves in the industry, serving as beacons of inspiration for aspiring marketers.

As Wordbinary continues to set new benchmarks in digital marketing education, it remains steadfast in its commitment to excellence and innovation. With a relentless focus on empowering individuals with the skills and knowledge needed to thrive in the digital age, the institute envisions a future where every graduate emerges as a trailblazer in their respective fields.

For aspiring digital marketers seeking to embark on a transformative journey, Wordbinary stands as the ultimate destination. Join us and unlock your potential for success in the dynamic world of digital marketing.

For more information about Wordbinary and its courses, please visit https://wordbinary.com/ or contact 7678129906.

YouTube Video Link: https://youtu.be/A7akHIu6ZrY

Map Embed: https://g.co/kgs/G7utPzP

Wordbinary is a leading digital marketing institute based in Noida, India, renowned for its comprehensive courses, expert faculty, and hands-on approach to learning. With a commitment to excellence and innovation, the institute empowers individuals with the skills and knowledge needed to succeed in the digital age.

Sports

Vision11 signs up as Chennai Super Kings’ Official Fantasy Sports Partner

April 3, 2024

One of India’s Fastest Growing Fantasy Sports Platform, Vision11 today announced that it has renewed its association with one of the country’s most popular cricket franchise the Chennai Super Kings for the ongoing season of this year’s T20 extravaganza.

This marks the start of the second year of the association between the two most premium brands in India. Defending champion Chennai Super Kings are being led by talented young batter Ruturaj Gaikwad.

Founded in 2020 by visionary young entrepreneur Parth Rawal, based out of Surat, Vision11 has emerged as one of the India’s Fastest Growing Fantasy Sports Platform. With over 20million+ users, Vision11 has captured the imagination of sports loving fans. Currently, the biggest user base for the app emerges from the states of Uttar Pradesh, Maharashtra, Bihar, Rajasthan, Gujarat, West Bengal, Madhya Pradesh, Tamil Nadu, Karnataka, and Jharkhand.

Under this partnership with Chennai Super Kings, Vision11 will get the pride of place on the leading trouser. With this collaboration, Vision11 will strengthen its already established reliability in the growing fantasy sports market in India with more than 20 million users.

Parth Rawal, Founder Vision11, welcomed the renewal of the association and is confident of a long fruitful partnership. “As we embark on this exciting journey with the Chennai Super Kings (CSK) once again, we are reminded of the power of dreams and determination. Just as in fantasy sports, where every move counts, the synergy between Vision11 and CSK exemplifies the importance of strategy, teamwork, and unwavering passion. Together, we aim to redefine the boundaries of possibility and bring unforgettable experiences to fans worldwide.”

Chennai Super Kings has been crowned champions five times.

KS Viswanathan, CEO of Chennai Super Kings Cricket Limited was confident that the association with Vision11 will once again be able to provide a unique fan experience through the engagement.

“We are thrilled to renew our partnership with Vision11, a company that shares our commitment to excellence and innovation. As we embark on another season together, we look forward to leveraging our combined strengths to elevate the fan experience and continue our journey of success both on and off the field.”

As the fantasy sports partner of the Chennai franchise, Vision11 plans to offer the best deals for its users. Fantasy cricket enthusiasts from all over India, can join the platform and acquire the best rewards during this season of the T20 extravaganza.

In this regard, Vision11 is offering some exciting offers, especially for the season:

– Maximum win at a minimum entry fee:Vision11 is offering of daily winning opportunities at minimal entry fee

– Giveaway contest: Users can join with zero entry fee and can take the winning amount home

– Opportunities galore: Players can enter one contest with multiple teams as per the policy

– GST free deposits: Cricket enthusiasts can play for their favourite contests without extra charges on deposit and get the most amazing rewards instantly

Apart from these, the exclusive H2H fantasy is another highlight. With this method, players can choose one player from each team instead of playing XI and join the contest to win. This makes playing contests much easier for beginners.

Vision11 has on board several cricketers as their brand ambassadors including Suresh Raina, Mohammed Shami and Umran Malik. Apart from the cricketers, the app has associated with leading kabaddi players like Arjun Deshwal, Maninder Singh, Siddharth Desai, Sachin Tanwar, Pardeep Narwal and Rohit Kumar.

For further information contact:

Chandresh Narayanan

+919819359780

Technology

Shaip: Ethical AI Innovations for Empowering Linguistic Diversity and Economic Empowerment

March 29, 2024

In an era dominated by technological advancements, Shaip emerges as a leader in fostering innovation and inclusivity, particularly in the realm of artificial intelligence (AI). Its extensive network spans over 30,000 Collaborators across more than 40 countries, including India, Mexico, Bangladesh, Afghanistan, Sri Lanka, Pakistan, Turkey, and the USA. This commitment extends to empowering the poor and underprivileged, leveraging technology as a force for economic upliftment and equal opportunity, and ensuring that the benefits of AI do not just advance the privileged few but elevate communities worldwide. By offering comprehensive services designed for Generative AI pipelines, including data licensing, collection, annotation, and transcription, Shaip embodies a global community dedicated to technological progress and social betterment, ensuring a holistic approach to AI development.

Central to Shaip’s ethos is the democratization of technology, aimed at empowering diverse communities worldwide. This is particularly evident in its significant impact in India, where it has extended its reach to over 100 districts, many in remote areas from Kashmir to Kerala. Shaip has a significant presence across India, catering to a wide linguistic diversity including Telugu, Urdu, Hindi, Chhattisgarhi, Santhali, Kannada, Marathi, Assamese, Bengali, Punjabi, Gujarati, Kashmiri, Nepali, Sanskrit, Malayalam, and more. Shaip initiatives in these regions are not limited to data sourcing; they empower rural communities by providing fair employment opportunities, thus contributing significantly to the economic and social well-being of these areas.

Vastal Ghiya, CEO of Shaip, emphasizes the company’s philosophy, “At Shaip, we see technology as a bridge, not a barrier. Our commitment to empowering communities worldwide enables us not only to create innovative technologies but also to forge a future where digital inclusivity is a reality for all.”

A notable aspect of Shaip’s workforce is its commitment to inclusivity, with women making up over 35 per cent of its workers. This statistic reflects Shaip’s dedication to breaking down barriers and fostering gender equality within the tech industry. Moreover, the company’s fair pay policy ensures that every worker, irrespective of their geographic location, receives compensation exceeding the local minimum wage, highlighting Shaip’s commitment to ethical practices and equality.

Our mission goes beyond mere innovation; we aim to generate a positive societal impact. By ensuring fair pay, championing gender equality, and embracing India’s linguistic diversity, we are establishing a new ethical benchmark in the tech sector,” says Utsav Shah, Country Head at Shaip. The beauty of GenAI is that it allows people from remote areas to do these tasks, furthering our commitment to inclusivity and technological progress. This approach not only advances our technological capabilities but also significantly contributes to social betterment by providing opportunities to underserved communities.

In addition to its ethical workforce practices, Shaip’s contributions to AI and machine learning advancements are noteworthy. Its involvement in the Bhashini project, an initiative by the Government of India, stands out. Bhashini aims to leverage AI to deliver services in multiple Indian languages, breaking down the digital language barrier and making digital services more accessible across India’s diverse linguistic landscape. The project benefits from Shaip’s expertise in collecting and transcribing Indian language datasets, thereby supporting local communities, promoting gender equality, and adhering to ethical employment standards, setting a model for the tech industry.

Shaip’s ethical and inclusive work practices include:

* Fair Pay Policy: Ensuring equal compensation for all workers, reflecting the value of their contributions and supporting their economic well-being.

* Ethical AI: Protecting data privacy and security, and maintaining transparency in AI training and data usage.

* Responsible AI: Identifying and mitigating biases to promote fairness in AI applications.

* Payment Parity: Adopting global payment standards that account for living costs and economic conditions and ensuring timely payments for economic stability.

* Equal Opportunity: Providing non-discriminatory employment providing equal opportunities regardless of race, gender, religion, or nationality, and encouraging a diverse workforce for richer AI development.

* Inclusivity in AI Development: Developing AI with cultural competence and making platforms accessible to all workers.

In conclusion, Shaip is at the forefront of blending technology with humanity, championing a future where digital inclusivity and linguistic diversity are not just ideals but realities. Through its pioneering projects and commitment to ethical practices, Shaip is paving the way toward a new era of digital inclusivity, enriching lives globally.

Business

A matter of choice: the 2024 Octa guide to trading styles

March 28, 2024

The experts at Octa provide an overview of the most fundamental trading styles suitable for both new and experienced traders.

A trading system, also called a trading strategy, is a set of rules on how to manage trading orders and apply risk mitigation techniques in order to achieve positive financial outcomes. All strategies fall under one of four common trading styles: day trading, swing trading, scalping, and position trading.

You significantly increase your chances of achieving consistent gains by picking a trading style tailored to your temperament, starting capital, and financial goals. It will enable you to take a proactive approach to wealth management and become more analytical and less emotion-driven in your day-to-day trades, eventually leading to better results.

Another crucial step to successful trading would be choosing a trustworthy financial broker with extensive expertise and global reach such as Octa. An internationally recognised investment platform, Octa offers all users an unlimited demo account where you can hone your trading skills in real-life conditions without any risk to your capital.

Below are four trading styles that are used by millions of traders worldwide.

1. Day trading

Day trading is a fast-paced form of trading in which a trader buys and sells a financial instrument within one trading day. If you want to engage in day trading, you should focus on high-liquidity assets and diligently apply risk management techniques and tools such as Stop loss orders.

Core elements:

* Prioritising highly liquid instruments to ensure fast order execution

* Using technical analysis (identifying promising trading patterns based on historical trends) to identify entry and exit points

* Ensuring effective risk management by setting Stop Loss orders.

2. Swing trading

Swing trading is a strategy where an instrument is held for a day up to several months in an effort to profit from long-term price changes. This system is based on identifying broader trends and uses various approaches, including mathematical analysis, to define them. An important advantage of this strategy is that it does not require precise timing to make a profit since broader price oscillations allow for more leeway. On the other hand, the time to profitability goes up as well, so it is up to you to pick a time frame according to your goals.

Core elements:

* Identifying trends and using technical analysis to establish entry and exit points

* Setting profit targets and Stop Loss levels

* Keeping a cool head when overnight price fluctuations occur

* Adjusting your strategy depending on the changing market conditions.

3. Scalping

Scalping is using various short-term strategies to profit from minor price movements. With this method, time frames vary between minutes and seconds. Scalpers execute orders very quickly and focus on low-spread instruments. In this highly dynamic trading environment, employing technical indicators for short-term analysis and maintaining strict discipline is critical.

Core elements:

* Using short timeframes and quick order execution platforms

* Prioritising low spreads and fees to minimise costs

* Employing technical indicators like moving averages for short-term analysis

* Maintaining strong self-discipline and risk management practices.

4. Position trading

Position trading is a long-term strategy where traders hold positions for months or even years. This approach involves fundamental analysis and a variety of factors, including interest rates and geopolitical events.

Core elements:

* Performing in-depth fundamental analysis for each asset

* Considering factors like interest rates, geopolitical events, and economic cycles before applying the strategy

* Monitoring fundamental factors and adjusting your positions accordingly.

Conclusion

In the long run, consistently successful trading is only possible with a strategy that suits you in terms of time frames, risk tolerance, and tradable instruments. Given that, no system, no matter how sophisticated and time-proven, guarantees success, and adapting as market conditions change.