Business Infotoday - Page 4 of 46

What’s Next for Students in Canada’s Booming Beauty & Wellness Industry? Orane International Has an Answer.

April 18, 2025

Surrey, Canada – With the beauty and wellness industry in Canada projected to grow by 8% annually and over 50,000 job openings expected by 2026, students are increasingly turning toward skill-based education as a pathway to rewarding careers. Recognizing this demand and the immense potential of Indian talent, Orane International has inaugurated its third college in Canada — now open in Surrey.

We spoke with Mr Dinesh Sood, MD at Orane International about what this means for students, global career pathways, and the evolving future of beauty education.

A Growing Demand for Indian Talent

Indian beauty professionals continue to be in high demand globally, especially in Canada where the South Asian population exceeds 2 million. Skills in bridal makeup, henna art, Ayurvedic beauty therapies, and holistic wellness are not just valued — they are celebrated.

Orane’s new campus in Surrey, a city known for its cultural diversity, is perfectly positioned to tap into this growing need while also giving Indian students and local enthusiasts a platform to upskill and gain international credentials.

Education That Opens Doors

Orane International has built its reputation by delivering globally aligned training rooted in both modern techniques and traditional expertise. With the opening of the Surrey campus, students in Canada — and Indian aspirants looking to study abroad — now have access to career-focused programs that can lead to employment in:

High-end salons and spas
Wellness retreats and health centers
Destination weddings and event styling
International cruise lines and luxury resorts

In addition, Orane certifications are internationally recognized, providing students a passport to global employment.

Fueling Entrepreneurship

What sets Orane apart is its focus not just on employability but also entrepreneurial empowerment. With the Canadian market’s rising interest in multicultural and sustainable beauty services, Orane graduates are well-positioned to start their own ventures, from beauty studios to holistic wellness clinics — blending cultural authenticity with innovation.

A Milestone That Builds Bridges

“We’ve always believed in empowering individuals through skill-based education,” shared a spokesperson from Orane. “This new college is more than a milestone — it’s a bridge between passion and profession, tradition and technology, and Indian talent and global opportunity.”

With increasing enrollments expected and a vibrant local community eager to embrace diverse beauty solutions, the launch of Orane’s third college in Canada marks a new era of accessible, purpose-driven education.

About Orane International

Orane International is a leading name in beauty and wellness education, with a global footprint and a mission to empower through skills. With hundreds of centers across India and a growing presence in Canada, Orane continues to shape the future of the industry — one student, one skill, and one success story at a time.

Business

Reeltor.com Launches to Revolutionize Real Estate Through Short-Form Video

April 14, 2025

Say goodbye to boring real estate listings. Today marks the official launch of Reeltor, a next-gen real estate platform built entirely around short-form, scrollable video.

Founded by veterans of the real estate industry and business partners, Ketan Dhacholia and Pulkit Gulati. The visionaries that they are, conceived this idea as by finding a simple solution to the question. “In a digital world where everything is scrollable, why hasn’t real estate caught up?” The tech-forward company, Reeltor has reimagined house hunting in this video-first era. They serve home listings in short-form, swipeable clips that feel more like social media than traditional real estate.

Users of the app post short videos showing off the best parts of each home. Just swipe, watch, and connect with agents directly. Reeltor is tailor-made for Gen Z and millennial homebuyers who are reshaping the housing market. They use the best of social media and algorithm-driven feeds to promote listings with ease. It is a powerful new tool for marketing properties in a competitive landscape.

It’s fast, visual, and it is a lot more:

* Watch quick, scrollable home videos

* DM agents right in the app

* Get recommendations based on what you like

* Share your favorites with friends

* Instant saves and shares for easy collab with friends or partners

The app is totally free to browse and already features listings from cities. Experience the new era of real estate, designed for the next generation of buyers. Ready to start swiping homes on Reeltor?

About Reeltor

Reeltor is a mobile-first real estate marketplace powered by short-form video. Built for the social media generation, Reeltor.com helps buyers find homes and connect with agents in a fast, visual, and authentic way.

To learn more or explore partnership opportunities, visit www.reeltor.com.

For media enquiries, please contact:

Email: info@reeltor.com

Website: https://www.reeltor.com

Business

Reeltor Launches With A Heart For The Community

April 14, 2025

Say hello to the future of real estate. We are proud to announce the launch of Reeltor, founded by Pulkit Gulati, an industry veteran with years of experience; the company aims to set a new benchmark for client service and market expertise.

Reeltor is more than just another real estate firm; we are committed to helping individuals and families not just find properties but find their homes. The company’s digital platform is already seeing users in various cities – Delhi/NCR, Chennai, Mumbai, Hyderabad, and Kolkata – and is only expanding from there. Our reel-based app keeps you engaged and updated on trends. Reeltor is on a mission to bridge the gap between traditional real estate practices and the needs of today’s digitally savvy clients. Through a mix of cutting-edge technology, deep local expertise, and a people-first approach, the company aims to set new standards for what clients can expect from a real estate partner. Users can list properties without brokers. Users list and sell properties on their own with our intuitive and seamless search tools.

The idea of the Communities was conceptualized to let the users engage with one another. This allows users to get a deeper understanding of the area users would invest in. Reeltor launches today with a mission to serve the community through ethical services, neighbourhood expertise, and genuine client care. We are rooted in a community that is built for you. An integral feature of communities is that you can know more about the market, the developers and get property insights. You can talk directly to members from different communities and all the communication stays private. We do not store your data. We aim to revolutionise the real estate experience. This is an electrifying take on modern real estate being reimagined to suit the world of technology.

The Reeltor App lets users scroll through reels of the properties that they are interested in. The algorithm doesn’t confine what comes up next. But shows a diverse range of properties at all times. It is designed to streamline the customer journey. Reeltor enters the market with a focus on client service and results. We are redefining the way people buy, sell, and manage real estate through digital-first solutions, real-time analytics, and human-centred service. Be a part of a digital-first approach and get the App on Play Store and Apple Store.

A feature in our website that stands out from the rest is our AI ChatBot. Our chatbot allows users to search for any property they desire, from our database and across the internet as well. Our chatbot gives results that are property specific according to your needs. This helps users to find exactly what they’re looking for. Additionally, Reeltor values your privacy and does not share any of your data.

“We started the company to build a community and make it accessible with micro-video sharing services as well,” said Pulkit Gulati, Founder of Reeltor. “We’ve built this platform to bring speed and confidence in every step of the real estate process.”

Reeltor will also partner with local nonprofits and host events to give back to the community it serves. The company is now active pan-India, with plans to expand to multiple markets in the near future.

For more information, visit https://www.reeltor.com or info@reeltor.com.

About Reeltor

Headquartered in Delhi, India, Reeltor specialises in providing innovative real estate management and services. We are dedicated to helping clients navigate property transactions. Operating across the country, Reeltor enables users to list and sell their properties. We optimise the intuitive software to show the best properties. We offer full-service solutions tailored to the needs of homeowners, buyers, and investors.

For media enquiries, please contact:

Email: info@reeltor.com

Website: https://www.reeltor.com

Business

Shivaami Named A Google Cloud Partner of the Year!

April 9, 2025

Powering 20,000+ Businesses with Google Workspace Excellence

Shivaami, a trailblazer in cloud solutions, has been crowned “Google Workspace Partner of the Year for Asia Pacific” for Google Workspace sales, support, and change management! This prestigious recognition is validation to Shivaami’s work in cloud transformation, empowering over 20,000 businesses to work smarter, collaborate seamlessly, and scale faster.

“Google Cloud’s Partner Awards recognize partners who have created outsized value for customers through the delivery of innovative solutions and a high level of expertise,” said Kevin Ichhpurani, President, Global Partner Ecosystem, Google Cloud. “We’re proud to announce Shivaami as a 2025 Google Cloud Partner Award winner and celebrate their impact enabling customer success over the past year.”

What Makes Shivaami Stand Out?

A Cloud Partner That Delivers: With 250+ Google Cloud-certified experts, Shivaami doesn’t just sell Google Workspace—it helps to revolutionize the way businesses work! From small startups to global enterprises, our tailored solutions help companies boost efficiency, security, and innovation.
Lightning-Fast Support: We’ve raised the bar with 24×7 customer support, responding to 90% of tickets within 4 minutes and resolving them within 40 minutes. No long waits—just instant solutions!
Empowering Digital Transformation: Whether it’s cloud security, application modernization, or infrastructure transformation, Shivaami is helping companies move to the cloud with confidence and agility.
Award-Winning Partner 6 Years in a Row: Our winning streak as a Google Cloud Partner of the Year speaks volumes about our commitment to excellence and customer success.
Championing Women in Tech: We’re proud to have 80% of our workforce made up of women, leading the charge in cloud innovation.

A Message from Our CEO, Punit Thakkar
“Winning this award is a testament to the passion and expertise of our team. At Shivaami, our mission is to transform lives through cloud technology, making businesses more efficient, secure, and future-ready. This recognition from Google Cloud inspires us to push the boundaries even further!”

The Future is Cloud & AI, and Shivaami is Leading the Way!
With businesses racing towards digital transformation, Shivaami continues to be a go-to partner for companies looking to unlock the full potential of Google Cloud & Gemini.

Discover how Shivaami can transform your business: www.shivaami.com

Join the celebration! Share this exciting news and tag us using #Shivaami #GoogleCloudPartner #CloudTransformation

For media inquiries, partnerships, or consultations, reach out to:
info@shivaami.com | +91 775 784 1333

Business

Umami Bioworks Expands Team in India to Accelerate its AI-driven Innovation Platform for Seafood Industry

April 8, 2025

Bangalore (Karnataka) [India]: Umami Bioworks, a leading biotechnology company pioneering AI-driven seafood solutions, today announced the expansion of its innovation hub in Bangalore, reinforcing India’s role as a global powerhouse in the future of sustainable food. This marks a significant step in expanding Umami Bioworks’ global impact, leveraging India’s talent pool to drive innovation at the intersection of technology and sustainable food.

At the heart of this expansion is ALKEMYSTTM, Umami Bioworks’ cutting-edge AI platform that transforms seafood production– designed to optimize feed quality and aquaculture practices to sustainable ingredient development and cultivated seafood solutions. The Bangalore center has played a pivotal role in advancing ALKEMYST, integrating deep expertise in machine learning, computational biology, and bioprocess engineering to tackle some of the most pressing challenges in global seafood production.

“India is home to some of the world’s best AI and biotech talent,” said Mihir Pershad, CEO and Co-founder of Umami Bioworks. “Our Bangalore team has been instrumental in driving innovations that not only power our seafood AI platform but also support traditional businesses–enhancing aquaculture efficiency, improving feed formulations, and expanding sustainable ingredient applications.”

The team is developing its foundation model using computational biology and ML to help drive innovation in partnership with global companies on cultivated fish and bring innovation to urgent problems in feed optimization and breeding.The company was also recently selected to join Nestle Purina Unleashed, Nestle’s pet food innovation program, where it will apply its AI-driven bioplatform to advance sustainable pet food solutions.

“The convergence of AI, biotech, and food science in India is creating a new wave of innovation,” said Vivek Krishnamoorthy, R&D Director at Umami Bioworks. “Our team here is not just developing technology for India but building solutions that will redefine global seafood and sustainable food production.”

Backed by major global investors–including Aqua-Spark, Maruha Nichiro, and Build Collective–Umami Bioworks aims to actively expand its research collaborations with leading Indian institutions such as the Indian Institute of Science (IISc) and the Indian Institute of Technology (IIT) Madras. These partnerships will accelerate cutting-edge research in AI-powered food solutions while fostering a new generation of biotech and computational talent in India.

As part of its growth strategy, Umami Bioworks will be investing in enhanced laboratory infrastructure, and expanding its capabilities in AI, computational biology, and bioprocess engineering to continue driving breakthrough innovations from India for the global market.

About Umami Bioworks

UMAMI Bioworks is a technology company revolutionizing the seafood industry through its AI-driven bioplatform. By integrating machine learning, multi-omics biomarkers, and digital twins, UMAMI is building the foundation for sustainable seafood solutions that go beyond traditional aquaculture. Our proprietary bioplatform enables rapid discovery, development, and scalable production of novel seafood products–including our cultivated seafood platform–while addressing key challenges in seafood security, quality, and sustainability. Through partnerships with industry leaders, we are redefining how seafood is produced, ensuring a resilient, ethical, and future-proof blue bioeconomy.

For more information, visit www.umamibioworks.com

Media Contact:

Gayathri Mani

gayathri@umamibioworks.com

Business

New Zealand Forest Managers Resumes Export of NZ Pine Logs to India in 2025

March 24, 2025

24 March 2025, Mumbai, India: New Zealand Forest Managers (NZFM) is pleased to announce the resumption of our New Zealand pine log exports to India in the first half of 2025. This marks the first time NZFM has exported pine logs to India since the 2019/20 period.

“This is the beginning of a renewed focus on the Indian market,” stated Jonathan Cameron, NZFM Chairman. Historically, NZFM has exported between 40,000 to 50,000 JAS m³ of logs per annum to India, with the last shipment occurring in January 2020.

As part of its own diversification strategy, NZFM aims to expand its customer base beyond its current markets in South Korea, Japan, and China. “India represents a significant opportunity for growth, leveraging New Zealand’s reputation for high-quality timber” Cameron emphasized.

Working with industry and partners, the company plans to introduce New Zealand pine logs to a variety of high-value applications in India, including interior products, structural timber, and building supplies—much beyond their traditional use in industrial packaging and construction products.

Prime Minister Christopher Luxon highlighted NZFM’s efforts as a reflection of New Zealand’s broader export strategy: “It’s companies like NZFM that are driving growth in export value by promoting innovative, higher-value use cases for New Zealand’s high-quality logs. This aligns with our goal to double the value of exports and showcase the premium quality of what New Zealand offers.”

NZFM is highly supportive of the Letter of Intent on Forestry Cooperation signed by Ministers on the Prime Minister’s Trade Delegation to India and is keen to collaborate and cooperate with government officials, industry, and our counterparts in India on the areas outlined in the Letter.

Cameron indicated that “particular areas of interest are exchange of knowledge, processes and innovation as well as exploring the adaptation and application of cutting-edge technologies we have seen on the Prime Ministers Trade Mission to India into our New Zealand forestry industry”.

About NZFM

NZFM is a 100% Māori-owned professional forestry management company based in Tūrangi and Taupō in New Zealand’s central North Island. Established in 1989, the company manages over 100,000 hectares of client land, including 80,000 hectares of productive forests.

NZFM provides comprehensive forestry services, including land management, forest development, protection, environmental stewardship, investment, harvesting, and global sales and marketing throughout the Asia-Pacific region.

NZFM’s clients include Māori trusts and incorporations, the New Zealand Government, local councils, Timber Investment Management Organisations, and private entities.

For Media Inquiries, Please Contact: Jonathan Cameron, Chairman | +64 21 825 753 John Hura, General Manager | +64 27 459 4387

Business

Natraj Pipes welcomes Mr. Sourav Ganguly to the Brand Family

March 22, 2025

Kolkata, 22^nd March: On March 22, 2025, Natraj Pipes, a leading name in PE & uPVC piping solutions from Prabhu Poly Pipes Limited, proudly marked a new milestone by collaborating with cricketing legend, Mr. Sourav Ganguly. This significant announcement, made on ‘World Water Day’ at an exclusive Press Conference at Taj Bengal, Kolkata, underscored the brand’s commitment to innovation, sustainability and nation-building.

With rapid urbanization, infrastructure expansion, and government-led initiatives shaping India’s progress towards a Viksit Bharat, the role of robust and efficient piping solutions has never been more crucial. Natraj Pipes, renowned for its cutting-edge technology and stringent quality standards, is poised to play an instrumental role in the country’s piping infrastructure development. By leveraging high-tech, non-toxic, lead-free piping systems, the brand is dedicated to providing durable, safe, and reliable water, sewerage and gas transportation solutions that support the country’s evolving infrastructural landscape.

From the current annual capacity of 8000 tons of uPVC pipes and fittings and around 13000 tons of HDPE pipes and fittings, Natraj Pipes is adding a new facility which will take its total annual capacity to 12000 tons of uPVC pipes and fittings and around 18000 tons of HDPE pipes and fittings. The new facility will also add new products like 3000 tons of OPVC pipes and fittings, and 2400 tons of CPVC pipes and fittings annually. In addition to this, the company has also started manufacturing and supplying of MDPE pipes for gas pipelines, making it one of the first producers and suppliers from West Bengal.

Speaking on the occasion, Mr. Sourav Ganguly shared his enthusiasm regarding the association: “Water conservation and efficient management are imperative for a sustainable future. I am honored to collaborate with Natraj Pipes, a brand dedicated to pioneering high- quality and innovative piping solutions. Together, we aspire to contribute meaningfully to India’s infrastructural growth and sustainability initiatives.”

Mr. Rohit Agrawal, CEO and company spokesperson highlighted the brand’s vision: “Our journey has always been about engineering excellence and innovation. The association with Mr Sourav Ganguly is a testament to our commitment to delivering high-quality, future- ready piping solutions. His leadership and values resonate deeply with our brand, and we look forward to this partnership reinforcing our mission of building a stronger, more resilient India.”

Mr. Hari Mohan Marda, Managing Director of Natraj Pipes, emphasized the company’s long- term goals: “At Natraj Pipes, we believe that sustainability and infrastructural growth must go hand in hand. As we expand our capabilities and strengthen our presence in the industry,

our focus remains on delivering cutting-edge, environmentally responsible piping solutions that support India’s development journey.”

From precision-engineered lead-free uPVC pipes to advanced PE piping solutions, Natraj Pipes continues to set industry benchmarks with its state-of-the-art manufacturing facility and unwavering dedication to quality. The brand’s association with Mr Sourav Ganguly marks the beginning of an exciting new chapter, reinforcing its position as a trusted partner in India’s infrastructural transformation.

About Natraj Pipes:

Natraj Pipes offers an extensive array of uPVC, HDPE, and MDPE pipes, catering to a wide range of applications and uses across various industries. Each category of our products is designed to meet diverse functional requirements, ensuring reliability and efficiency. Our commitment to quality and breadth of our product range have established Natraj Pipes as one of the most reputed and trusted brands in the market today.

Further Details:

Address- Prabhu Poly Pipes Limited Chatterjee International Centre, 33A, J. L. Nehru Road,

12th Floor, Suite # 1, Kolkata – 700 071, WB, India

+91 62897 51765

Instagram- https://www.instagram.com/natraj_pipes?igsh=cDBvNnhkdzV0eGU2

Facebook- https://www.facebook.com/natrajpipes

Website- https://www.natrajpipes.com/

Email- info@natrajpipes.com

Business

GNC India launches India’s first Whey Protein with cardio-protective formulation

March 17, 2025

Mumbai (Maharashtra) [India]: GNC, a global leader in nutritional supplements, through Guardian Healthcare Pvt. Limited (“GNC India”), GNC’s master franchisee in India has launched GNC Pro Performance 100% Whey + Nitro Surge, a groundbreaking protein supplement designed to enhance performance and support cardiovascular health. This innovative product, developed indigenously, features a unique cardio-protective formulation, combining performance-boosting ingredients with heart health benefits.

Ashutosh Taparia, Managing Director & Board Member of Guardian Healthcare Pvt. Limited, master franchisee of GNC in India stated, “As health and fitness awareness grows in India, so does the need for innovative supplements. With the rising incidence of lifestyle conditions, products that lie at the intersection of fitness and wellness are the need of the hour. GNC India, in collaboration with leading physicians, has developed this unique formulation to address needs at the intersection.”

The Nitro Surge formula incorporates bonded L-arginine silicate and L-citrulline, clinically proven ingredients that support vasodilation and sustained blood circulation. These ingredients help reduce cardiovascular stress, allowing athletes and active individuals to push their limits while promoting heart health during intense physical activity.

Balaji Uppala, CEO of GNC India, emphasized, “We are committed to pushing the boundaries of innovation in health and fitness. With GNC Pro Performance 100% Whey + Nitro Surge, India’s first whey protein with cardio-protective properties, we are empowering fitness enthusiasts to reach their goals while prioritizing heart health. This product reflects our commitment to providing high-quality, science-backed solutions for every fitness journey.”

Designed for all fitness levels, from beginners to elite athletes, 100% Whey + Nitro Surge enhances muscle performance and overall well-being. It addresses the increasing demand for supplements that support long-term fitness goals while also enhancing heart health.

GNC India developed this product in collaboration with Dr. Jaspreet Singh Randhawa, MBBS, MS, MCh (Neurosurgery, Gold Medalist) and Chief Neurosurgeon at Livasa Hospital, Mohali. As Principal Medical Advisor to GNC India, Dr. Randhawa provided expert guidance in the product’s formulation and research.

Speaking on the new product, Dr Randhawa commented, “There is a growing body of evidence suggesting that the ingredients (L-arginine & L-citrulline) used in this formulation, when used as part of a healthy lifestyle, demonstrate vasodilatory properties & cardio-protective benefits for people engaging in regular physical activity, including high-intensity workouts.”

The product is available in 1-pound, 2-pound & 4-pound size variants & is available for sale on GNC India’s website, Amazon, Flipkart, Healthkart, Myntra, Hyugalife & select offline stores.

Try India’s First Cardio Protect Whey – GNC 100% Whey+ Nitro Surge available in super tasty chocolate flavor. Checkout now to get an exclusive discount & freebie.

About GNC:

GNC is a leading global health and wellness brand that provides customers with a wide variety of science-based products and solution services to live well. The brand touches consumers worldwide by providing its products and services through company-owned retail locations, domestic and international franchise locations, digital commerce, and strong wholesale and retail partnerships across the globe. GNC’s diversified, multi-channel business model has worldwide reach and a well-recognized, trusted brand. By combining exceptional innovation, product development capabilities, and an extensive global distribution network, GNC manages a best-in-class product portfolio.

About Guardian Healthcare Private Limited:

Guardian Healthcare Private Limited, is the master franchisee holder of GNC for India. Guardian Healthcare, with 60+ premium pharmacies across India, serves over 10 million customers. Offering 100% reliable health, wellness, and pharmaceutical products, Guardian Pharmacy prioritizes reliability, customer satisfaction, and trust.

For media inquiries, please contact:

Tanya Sharma, tanya.s@oneguardian.in, +91 99991 47699

Business

International Real Estate Partners (IREP) appoints Sam Chopra as its Chairman for India

March 13, 2025

New Delhi [India]: International Real Estate Partners (IREP), a leading global provider of integrated real estate and facilities management solutions, proudly announces the appointment of Sam Chopra to its advisory board as Chairman for India.

Sam Chopra, Fellow Member, Institute of Chartered Accountants of India and a seasoned leader in real estate, brings extensive expertise in real estate brokerage, franchising and transaction advisory services. With a proven track record in India entry strategy, business strategy and financial advisory, he has been instrumental in shaping market expansion strategies across Asia and Middle East. As an advisor and investor in PropTech, his insights drive innovation in the evolving real estate landscape. His role in public-industry representation on global platforms further strengthens IREP’s vision as it continues to expand and redefine commercial real estate in Asia and Middle East.

Being the Founder Chairman, Past President & Member of the Board of Advisors at Association of Property Professionals, Delhi NCR (APP) and the Former Vice Chairman, Past President and Special Ambassador of National Association of Realtors-India (NAR-India) and also representing it on various trade bodies including the National Real Estate Development Council (NAREDCO), Sam continues to play a pivotal role as a thought leader in shaping the real estate landscape in India.

“I am truly honored to join the advisory board at IREP as it India Chair and look forward to contribute to its vision of delivering impactful integrated facilities management solutions,” said Sam Chopra. “IREP’s commitment to long-term client relationships and its ability to navigate complex and challenging environments align with my passion for driving strategic growth and innovation in the industry. I look forward to helping clients unlock the full potential of their property and asset portfolios through flexibility, responsiveness, and proprietary technology.”

IREP’s leadership team expressed enthusiasm about Sam’s appointment. “Sam’s strategic insight, industry expertise, and strong leadership will undoubtedly strengthen our organization and further our ability to deliver exceptional value to our esteemed clients,” said Kenny McCrae, Chairman – IREP.

About International Real Estate Partners (IREP)

Headquartered in Dubai, UAE, International Real Estate Partners specializes in providing innovative and sustainable solutions in real estate management and facilities services. Operating across multiple countries, IREP empowers businesses to optimize their property portfolios and achieve operational excellence.

For media inquiries, please contact:

Sana Gul

Senior Marketing Manager

Email: marketing@irepartners.com

Website: irepartners.com

Business

Ananta Capital does a Significant Strategic investment in Bacca Bucci, a Leading D2C Sneakers brand

March 13, 2025

Mumbai (Maharashtra) [India]: Ananta Capital, backed by the Mumbai-based Taparia family, has made a significant strategic investment in Bacca Bucci, one of India’s fastest-growing sneaker brands. This marks a significant milestone in Bacca Bucci’s journey, propelling its vision to enhance product innovation, strengthen its digital-first approach, expand into offline retail distribution, and drive global growth.

Founded in 2013 by Natwar Agrawal and Anuj Nevatia, Bacca Bucci has transformed from a challenger brand into a dominant player in the casual sneaker market. With a strong focus on design, comfort, and affordability, the brand has built a loyal customer base among young, fashion-conscious consumers.

“Bacca Bucci has carved a strong position in the sneakers market, demonstrating impressive growth and brand recognition,” said Ashutosh Taparia and Sanjeev Taparia, Board Members at Ananta Capital. “We see tremendous untapped potential in this segment, and we are excited to collaborate with Anuj and Natwar to help Bacca Bucci scale to new heights.”

The company is poised to sustain its robust growth trajectory in the current financial year. The newly acquired capital will be allocated towards expanding product categories to appeal to a broader spectrum of sneaker enthusiasts and enhancing its omnichannel presence to effectively engage consumers across both online and offline platforms. Additionally, the company plans to bolster visibility and foster community engagement through targeted marketing initiatives.

“Bacca Bucci was born from a desire to challenge the norm and make high-quality, trend-forward sneakers accessible to everyone,” said Natwar Agrawal and Anuj Nevatia, Co-founders of Bacca Bucci. “This investment from Ananta Capital is not just about funding–it’s about aligning with a partner that understands our vision and has the expertise to help us scale our ambitions globally.”

Ananta Capital has controlling investments in leading beauty and wellness brands such as Bellavita, Betteralt, ThriveCo, Bevzilla – all under the Guardian group. The Guardian Group also owns the Guardian Pharmacy chain and holds the India master franchise for GNC, a global nutritional supplements brand. The fund also owns majority stake in prominent home furnishing brands – Sleepycat and Springwel. Additionally, Ananta Capital has stakes in companies like Open Secret, Liquiloans, Pickrr (exited), Alivaa Hotels and Unikon.ai.

“We’re excited to welcome Baccabucci to the Ananta Capital family,” said Lovkesh Kapoor, Board Member at Ananta Capital. “The brand resonates strongly with modern consumers and perfectly complements our existing portfolio, strengthening our position in the lifestyle and fashion sector. We see tremendous potential for Baccabucci to become a dominant player in the casual sneaker market worldwide.”

Deloitte India acted as an exclusive advisor to Baccabucci.

About Bacca Bucci

Founded in 2013, Bacca Bucci is a homegrown sneaker brand that blends cutting-edge design, comfort, and affordability. With a rapidly growing fan base and a strong presence in the Indian footwear market, Bacca Bucci is on a mission to revolutionize everyday fashion with bold, high- quality sneakers.

About Ananta Capital

Ananta Capital is private equity firm headquartered in Mumbai. With a diverse portfolio and a track record of successful investments, Ananta Capital is committed to partnering with visionary entrepreneurs to unlock value and drive sustainable growth. Ananta Capital’s portfolio includes Bellavita, Bevzilla, Betteralt, ThriveCo, Sleepycat Springwel Mattresses, Open Secret, Pickrr (exited), Liquiloans, Stovekraft, Alivaa Hotels, Wolfpack Labs and Unikon.a