Category

Business

Business

Goodricke Group Limited’s Darjeeling Gardens Achieve Remarkable Carbon Sequestration Milestone

Goodricke Group Limited, a renowned name in the tea industry, proudly announces a groundbreaking environmental achievement at its Darjeeling tea gardens. According to an independent verification by SGS India Private Limited, the company’s operations in this region are not just sustainable but carbon-negative, setting a new ecological benchmark.

Impressive Carbon Sequestration Per Kilogram of Tea

The GHG verification assessed that a total of 11026 tons of CO2 was absorbed by tea agroforestry system and biomass of Goodricke’s 5 tea gardens in Darjeeling, against the 1732 tons of CO2e emitted, thus confirming the gardens’ carbon-negative status. This translates to sequestration of 13 kilograms of carbon for every kilogram of tea produced in 2022. This is an incredible feat for sustainable agriculture. Every cup of Darjeeling tea from Goodricke now represents a tangible, positive impact on the environment, underscoring our commitment to responsible and sustainable production practices.

Goodricke’s Commitment to Green Practices

This verification aligns with Goodricke’s long-standing commitment to environmental stewardship and sustainable agricultural practices. The company’s proactive approach to reducing greenhouse gas emissions and enhancing carbon sequestration is a testament to its dedication to a greener future.

Atul Asthana, CEO & Managing Director, expressed pride in this achievement and reiterated its commitment to sustainable practices and environmental responsibility. Looking ahead, Goodricke is steadfast in its journey towards enhanced sustainability and is continually exploring ways to further reduce its carbon footprint and promote a healthier environment, all while producing high-quality tea for consumers worldwide.

Continue reading
Business

Ex-Twitter India Head’s Startup, Fanory.ai Offers Guaranteed Income To Creators Using AI

San Francisco (California) [US]/ Bengaluru (Karnataka) [India]: Fanory.ai, an AI-Amplified Monetization Co-pilot for creators, co-founded by former Twitter India head, Manish Maheshwari along with Saurabh Kushwah and Azim Lalani, is thrilled to announce the launch of its cutting-edge AI capabilities designed to revolutionise the creator economy. Operating under the mantra “Your fans + Our AI = Endless Earnings!”, Fanory.ai now offers guaranteed hourly monetization rate to torso and tail creators which is higher than any social media platform. Fanory’s enhanced AI capabilities enable an average creator with 100K followers to generate $54 per hour which is greater than Instagram ($22), Twitch ($16), YouTube ($15) and Spotify ($4). This has become possible through the introduction of advanced AI features such as Pricing Optimization, Superfan Visibility, Content Insights, and Creation Assistance.

In a world where 67% of creators make less than $25,000 annually, and 25% make less than $1,000 annually, Fanory.ai is a game-changer. It enables creators to monetize their superfans directly through personalised premium experiences at the rate of $54 per hour for a typical creator with 100,000 followers. This is an incremental revenue source for creators in addition to what they can continue to earn via brand endorsements and advertising. “We are the Shopify for creators, offering them not just better monetization but also full control over their craft. ” says Manish Maheshwari, Co-Founder of Fanory.ai.

Fanory.ai’s AI algorithms turn the unpredictability of creator income into a predictable revenue stream. “No more guessing games; know what you’ll earn and when,” adds Saurabh Kushwah. The AI algorithms analyse engagement metrics, audience behaviour, and content performance to forecast earnings accurately, allowing creators to focus on their craft rather than financial uncertainties.

In a world where creators are becoming acutely aware of the risks of having their entire social capital on volatile social media platforms, Fanory.ai’s personalised digital storefront enables creators to take back control of their digital assets. “Your content, your community, your rules,” emphasises Azim Lalani. The platform allows creators to set their own terms, ensuring that they are not at the mercy of ever-changing algorithms on social media platforms.

Over 650 creators, each having a follower base ranging from 100,000 to 10 million, have already signed up with Fanory for a personalised digital destination. These creators include names such as Sangram Singh, Anveshi Jain, Nikki Tamboli, Donal Bisht, Shivin Narang and Neha Malik.

Fanory.ai also has a coin-based ecosystem that simplifies the transaction process. SuperFans can easily purchase coins to spend on their favourite creators, making the entire monetization process seamless and efficient for everyone involved.

Fanory.ai is an AI Amplified Monetization Copilot for creators, founded with the mission to empower creators to turn their passion into a profession. With its state-of-the-art AI capabilities, Fanory.ai is transforming the creator economy by providing predictable income, full control, frictionless transactions and now, advanced features for comprehensive creator empowerment.

Continue reading
Business

SMC Global Securities Limited ties up with Nainital Bank Ltd. Limited to provide 3-in-1 Account to its clients

New Delhi: SMC Global Securities limited today announced a strategic alliance with Nainital Bank Ltd. for offering online trading services to the bank customers. This tie-up will offer an integrated 3-in-1 account comprising of a Savings, Demat and Trading account providing a hassle free and convenient trading experience to the Nainital Bank Ltd. customers through the portal www.smctradeonline.com apart from mobile trading app (SMC ACE) and desktop-based software.

Under this collaboration, SMC will be offering both full brokerage and discount brokerage services to the bank’s customers in the light of customer’s inclination towards discount broking houses. The trading platform is a high end, integrated application for fast, secure and hassle-free execution of trades.

The partnership will enable SMC Global to expand its client base by tapping into Nainital Bank Ltd.’s extensive 168 branches operating in five states i.e. Uttarakhand, Uttar Pradesh, Delhi, Haryana and Rajasthan. This tie-up will help the bank provide additional services to its account holders and to generate an additional source of revenue.

On this occasion Shri. Ajay Garg, Director and CEO, SMC Global Securities Ltd. said, “It is prestigious for SMC to tie up with Nainital Bank Ltd. and it will bring in a fast, secure and hassle-free experience to the bank clients for investing and trading in shares from a mobile or desktop. Paper-less eKyc will make the onboarding process quick and easy thus enabling us to drive it at a wider scale digitally.

On this occasion Mr. Nikhil Mohan, Managing Director & CEO, Nainital Bank Ltd. said that “It is our pleasure to tie up with SMC. With this tie up, we aspire for the unstoppable growth of both entities, blending the traditions with technology and our clients to have easy and smooth investing and trading experience with SMC.”

About SMC Global Securities Limited:

Estd. In 1994, SMC Global Securities Ltd. (SMC) is primarily engaged as a stock broking company along with other lines of business activities such as trading, arbitrage, whole sale and retail debt market, depository activities, distribution of financial services, research support services. Along with its subsidiaries, it has a well-diversified financial services business model reflecting a significant presence in almost all important segments of the financial services section such as Broking, Distribution of Mutual Funds, IPOs & other third party services, Debt Securities (Bonds), Discount Broking, Insurance Broking, Financing (NBFC), Real Estate Advisory, Wealth Management, Mortgage & Loan Advisory, Loan Advisory, Investment Banking, Clearing Services, Depository Participant Services, NRI and FPI Services, etc.

SMC caters to over 2.0 million customer base and has presence across 450+ major cities/towns in India. It has a strong network of approximately 2550 authorized persons and sub brokers. SMC group employs over 4,600 employees (as on Sept 15, 2023), leveraging a strong partnership and ownership culture.

About Nainital Bank Ltd:

The Nainital Bank Ltd. was established in the year 1922 with the objective to cater banking needs of the people of the region. In the year 1973, Reserve Bank of India directed Bank of Baroda, a premier nationalized bank, to manage the affairs of the Nainital Bank Ltd. Limited. At Present, The Bank is having 168 branches operating in five states i.e. Uttarakhand, Uttar Pradesh, Delhi, Haryana and Rajasthan.

All the branches of the Bank are operating in CBS platform. Bank is also providing RTGS, NEFT, SMS Alerts, RuPay ATM cum Debit Card, NainiNet Internet Banking and Mobile Banking facilities to its customers.

Continue reading
Business

Indian Tech start-up AR Peach is Revolutionising Photography with Living Photos

New Delhi [India]: Indian tech start-up AR Peach is making waves in the photography space with its revolutionary product, AR Peach Photos. This innovative technology transforms ordinary photographs into immersive, living experiences, adding a new dimension to the age-old practice of reliving cherished memories captured in still frames.

You could experience an AR Peach Photo here.

Nithin Krishna M, the CEO and Founder of AR Peach, draws inspiration from the rich history of photography, spanning 197 years from the first official photo captured by Joseph Nicephore Niepce in 1826 to the present. According to Nithin, the emotional impact of reliving a photo remains the essence of the photography industry’s enduring success. With AR Peach Photos, the company seeks to amplify this magic by introducing digital layers of video and magical 3D elements to conventional photographs.

Unlike traditional augmented reality applications, AR Peach Photos doesn’t require users to download a separate app. By simply scanning the photo with a mobile phone, users unlock a captivating blend of videos and 3D elements, breathing life into their captured moments.

Nithin emphasizes that the content preferences of different generations vary significantly, prompting AR Peach to incorporate a diverse range (both physical & digital) of content to appeal to everyone, from baby boomers to Gen Z. The aim is to create a hyper-immersive experience that triggers dopamine hits across various age groups.

AR Peach Photos has already gained traction in its initial two months, with over 100 photographers partnering with the brand and exceeding half a million scans. Encouraged by this positive response, AR Peach plans to expand its reach globally, targeting markets in the USA, Canada, UK, Australia, and New Zealand.

Apart from AR Peach Photos, the company has introduced two additional sub-brands: AR Peach Tech and AR Peach Merch. AR Peach Tech offers a white-label service, specialising in crafting custom augmented reality apps and experiences for businesses. Meanwhile, AR Peach Merch focuses on integrating AR digital layers into physical merchandise, introducing a unique line of Phygital products, including AR Greeting Cards, AR Wall Art, AR Toys, and more.

Nithin Krishna M concluded by expressing AR Peach’s mission to make the world more immersive with augmented reality, citing the success of AR Peach Photos as a significant indicator that the company is on the right track.

Continue reading
Business

Make your business available at clicks with the power of digital marketing

Kolkata – The internet and the rise of smartphones have dramatically changed consumer behaviour and revolutionised the path to purchase. Today’s buyers go online first to conduct research before ever setting foot in a store. A staggering 80% of consumers now perform online research before making transactional decisions. This new reality presents both opportunities and challenges for businesses looking to connect with potential customers. The key is to harness the power of digital marketing to make your business discoverable, accessible, and compelling to online buyers.

As a leader in results-driven digital marketing solutions, Digital Googly enables companies to thrive in the digital marketplace. Our data-led approach helps brands understand their customers’ journey and be present during each stage of the buying process. We develop integrated strategies encompassing SEO, paid search, social media marketing, content creation, email marketing, and more to attract qualified traffic and drive conversions.

‘In our brave new world, clicks triumph over speech.’ said Mr Kuntal Chatterjee, CEO at Digital Googly. ‘Buyers now expect brands to provide 24/7 accessibility on the channels and platforms they use most. Our mission is to help companies adapt to this digital-first reality so they can capture more sales opportunities online.’

With Digital Googly as your digital marketing partner, you can:

  • Increase organic visibility and website traffic through ongoing search engine optimisation. Our SEO strategies help you rank higher in search results for your most valuable keywords.
  • Get your business found online by more potential buyers with paid search marketing. We manage pay-per-click campaigns across search engines and display networks to promote your brand to targeted audiences.
  • Build brand awareness, engagement, and conversions through social media. Our social media experts leverage the top social platforms to attract followers, spark meaningful conversations, and motivate purchases.
  • Produce compelling digital content across formats to educate, entertain, and convert site visitors. We develop blogs, videos, eBooks, and other content assets designed to move prospects through the sales funnel.
  • Retain customers and drive repeat sales through email marketing. Our campaigns keep your brand at the top of your mind while offering exclusive offers, product updates, and helpful content matched to subscribers’ interests.
  • Analytics and Reporting to extract actionable insights that refine strategies and demonstrate ROI

Moreover, as customers’ demands go, businesses must meet consumers on their terms across devices and platforms. With data-led strategies, best-in-class tools, and deep digital expertise, Digital Googly empowers brands to effectively reach, engage, and convert online audiences. Let us analyse your current digital presence, create a customised strategy, and execute marketing designed to drive more traffic, leads, and sales from digital channels.

Make your business available at the clicks that count with Digital Googly. Call (033) 4603 3770 or visit https://www.digitalgoogly.com/ to learn more about amplifying your digital marketing success.

Contact Us:

P-534, Raja Basanta Roy Road. 3rd Floor.

Near Southern Avenue, Lake Kali Bari.

Kolkata – 700029, India

Landline – (033) 4603 3770

Website: https://www.digitalgoogly.com/

Email: info@digitalgoogly.com

Facebook: https://www.facebook.com/digitalgoogly/

Twitter: https://twitter.com/GooglyDigital

DigitalGoogly.com

Win the clicks with our digital marketing strategy, Says Digital Googly CEO

Continue reading
Business

Kerala Angel Network and Lead Angels Network Announce Collaboration

Mumbai (Maharashtra)/ Kochi (Kerala) [India]: Lead Angels Network (LAN) and Kerala Angel Network (KAN) are pleased to announce a strategic collaboration aimed at enhancing investment opportunities in the angel investing sector. This partnership, facilitated through the Lead Angels Fund, a SEBI registered Angel Fund, signifies a milestone in the field of angel networks, bringing forth increased prospects for both investors and startups.

Amidst the growing regulatory complexities associated with private investments, this alliance between the two distinguished networks streamlines the investment process for their respective members. It simplifies documentation and taxation procedures, allowing investors to concentrate on the core aspects of identifying and nurturing promising startups.

Damodar Avanoor, President of TIE Kerala, expressed his satisfaction with this collaboration, emphasizing KAN’s mission to facilitate increased capital availability for startups from Kerala. He stated, “We are pleased to have found a like-minded partner that shares our commitment to building an ethical, process-driven, and collaborative startup investing network for the future.”

Sushanto Mitra, CEO and Founder of Lead Angels, shared his enthusiasm about the collaboration, stating, “Our journey began with an initial interaction with TIE Kerala a few years ago. It is truly gratifying to witness the evolution of that interaction into this significant partnership today. We are excited about the possibilities this collaboration with the Kerala Angel Network brings. Together, we aim to make a meaningful impact on the startup ecosystem, fostering innovation and growth.”

Furthermore, the angel networks plan to deepen their relationship by sharing knowledge and processes, ensuring mutual value for all stakeholders.

This partnership will help our investors and startups in the long-term value creation through the safety net of governance provided by the SEBI-regulated fund structure, and the valuable experience and processes implemented by Lead Angels Network” said Mr. Raveendranath Kamath, President KAN.

Lead Angels was founded by a team from IIT Bombay with the primary goal of supporting early-stage investments in startups. Today, Lead Angels is a comprehensive financial services company for startups, known for its track record of identifying promising early-stage ventures and providing strategic mentorship, capital, and access to a vast network of industry experts.

Kerala Angel Network (KAN) is a funding initiative of TIE Kerala that brings together a number of angel investors who share a passion for nurturing and investing in early-stage startups with exponential growth potential. Since its inception in 2020, KAN has made a significant number of investments across sectors. Their focus is on supporting the next generation of entrepreneurs through financial backing, mentorship, and market access.

Continue reading
Business

Spacenet Makes a Second Strategic Investment in String Metaverse Limited after Billmart.com

Spacenet Enterprises India Limited (NSE: SPCENET), following its strategic investment in BillMart.com, a Mumbai-based bill discounting fintech platform, has boldly positioned itself at the forefront of innovation with a strategic acquisition poised to reshape the landscape of digital entertainment. In a game-changing move, the company has secured a significant stake in String Metaverse Limited, a cutting-edge Web3.0, Esports, Real Money Games, Casual Games platform that promises to redefine the future of interactive entertainment. This visionary investment underscores Spacenet’s commitment to staying ahead of the curve and seizing emerging digital opportunities, solidifying its place as a dynamic force in the ever-evolving world of Esports, Real Money Games, and Casual Games.

String Metaverse Limited, with its presence in India, Hong Kong, and Gift City, is at the forefront of expanding its esports platform across India, the Middle East, South East Asia, and Europe. The company has recently launched a dedicated platform, https://esports.stringmetaverse.com/, designed to empower esports players, streamers, and influencers, enabling them to actively participate and generate revenue streams. With the esports industry poised for exponential growth, this investment reflects Spacenet’s forward-thinking approach and commitment to innovation.

The timing of this strategic move couldn’t be more opportune, as the recent Lumeki report suggests that the Indian gaming industry is on a trajectory to achieve remarkable growth. By 2028, the digital gaming industry is projected to reach a staggering Rs 62,000 Crores, more than double the Rs 26,000 Crores recorded in 2023. India’s gaming landscape comprises approximately 57 Crore gamers, growing at an impressive rate of 12%, and boasts 1540 Crore downloads, making it a pivotal contributor to the global gaming arena.

In addition to its foray into esports, Spacenet Enterprises India Limited is also pleased to announce its outstanding financial performance over the last six months. The company has reported a remarkable 400% growth in net profit for the first six months of 2023-24 compared to year on year. This impressive financial achievement underscores Spacenet’s commitment to delivering value to its shareholders and stakeholders.

Prakash DasigiExecutive Director of Spacenet Enterprises India Limited, stated, “After a successful stake acquisition in BillMart, a bill discounting fintech platform based in Mumbai, our second venture into String Metaverse Limited reaffirms our confidence that both investments will yield exceptional returns, potentially ranging from 50-100x for our shareholders over the next 3-5 years.”

Ganesh Meenavalli, Director and Head of Global Esports Operations at String Metaverse Limited, confidently predicts that more than 20 million Gen Z, India Esports community will lead the global Esports scenario, potentially eclipsing traditional sports like cricket in popularity by the next decade.

The strategic acquisition of String Metaverse Limited is a testament to Spacenet’s commitment to innovation, diversification, and capitalizing on high-growth sectors. With esports poised to become a major global phenomenon and the company’s remarkable financial performance, Spacenet is positioned for a future of sustained success and growth.

About Spacenet Enterprises India Limited

Spacenet Enterprises India Ltd (NSE: SPCENET) is a global fintech enterprise listed on the National Stock Exchange, committed to transforming trade and trade finance. With a focus on empowering traders, small and medium-sized enterprises (SMEs), micro, small and medium enterprises (MSMEs), and trade channels, Spacenet plays a pivotal role in bridging the trade finance gap. Beyond its services, the company actively builds, invests in, and supports fintech ventures, contributing to the evolution of traditional finance (TradFi). Spacenet’s global approach leverages financial technology to enhance and streamline trade operations, while also fostering growth within the broader fintech ecosystem.

For media inquiries and further information, please contact:

Prakash Dasigi, Executive Director

Prakash@spacenetent.com

+91-9490199661

Continue reading
Business

SENEE Group India Celebrates Diwali with a Successful IPO Global Roadshow at NASDAQ

New Delhi [India]: In the festive ambiance of the Diwali festival, SENEE Group India extends warm greetings to all its General Partners and the people of India, wishing them prosperity and joy. The group is delighted to announce the successful completion of its IPO Global Roadshow Plan Meeting at NASDAQ Media A-3 Hall on November 6, 2023.

The event, a landmark in SENEE Group’s history, was fully supported by the Indian partners, with recognition from NASDAQ’s official organizers, underwriters, and issuers. The roadshow was meticulously supervised and promoted by global internet media outlets in attendance.

Participation from General Partners across the globe, alongside SENEE Group’s core team, employees, and shareholders, marked a pivotal step towards the company’s highly anticipated initial public offering. SENEE Group, recognized as a global leader in digital financial investment service trading platforms, is poised to embark on a transformative journey post-IPO.

In alignment with this milestone, SENEE Group proudly announces the launch of the SENEE Group Fund Subscription System (Fund Module), featuring a synchronized series of fund IPO products. This initiative serves as a testament to the group’s commitment to its global partners and institutional shareholders.

The IPO roadshow is a cornerstone activity aimed at connecting with institutional investors and fostering a robust securities offering. Through this endeavor, SENEE Group facilitates vital conversations with brokerage firms, stock issuers, and underwriters at NASDAQ, fine-tuning details such as issuance volume, pricing, and scheduling. This strategic interaction is essential for broad market recognition of the IPO and underscores the capital market’s potential in enhancing shareholder value.

The focal point of SENEE Group India’s meeting was an in-depth analysis of various facets critical to the IPO, including setting the stock issuance price, determining market capitalization, and discussing investment in the renewable energy sector. The proceedings, under the protection of the U.S. Securities and Exchange Commission, are documented and will be disclosed post-listing to safeguard investors’ and institutions’ rights. SENEE Group India’s progressive move is a significant stride towards enhancing the market’s landscape and attracting global investors.

SENEE Group India is on the cusp of a breakthrough into the securities capital market, promising an opportunity for investors to partake in the company’s growth within the renewable energy sector.

Continue reading
Business

Grant Thornton Bharat joins hands with Amaha to drive positive change in their workplace culture

Amaha, India’s leading mental health organisation, has been onboarded as the Employee Mental Well-Being partner for Grant Thornton Bharat (Firm), a leading professional services firm providing assurance, consulting, tax, risk, and digital and technology transformation services. This association aims to provide comprehensive employee well-being services to Grant Thornton Bharat’s personnel, aligned with their objective of providing exceptional care for the firm’s personnel, promoting positive cultural change, and prioritising mental health and well-being in the workplace.

Commenting on the association, Satya Jha, Chief Business Officer at Grant Thornton Bharat, said, “The firm’s proactive approach to creating a psychologically safe space for its personnel aligns perfectly with Amaha’s mission to help create emotionally healthy and resilient workplaces. Through this collaboration, we will be able to care for our employees by putting people first, and this would be a great testament to how the firm plans to lead by example when it comes to prioritising employee wellbeing.”

The programme will offer an integrated mental health ecosystem of services, including but not limited to mental health workshops, surveys, individual therapy and psychiatry interventions, stress management techniques, and access to an online mental health platform. The Amaha self-care app curates a highly personalised self-care journey for each employee, based on their needs, context and preferences that allows them to work on their mental health goals through a combination of action-oriented tasks, goals and a reflection on activity logs. Amaha will leverage the clinical expertise of their 140+ in-house therapists and psychiatrists and implement a 360-degree programmatic approach to deliver a tailored employee well-being programme for Grant Thornton Bharat.

“We are thrilled to work with Grant Thornton Bharat to drive positive change in the workplace,” said Dr Amit Malik, CEO of Amaha. “Our mission is to support individuals and families, feel better, get better and stay better. With our tailored, collaborative, and programmatic approach, we aim to support all firm members and their dependents to lead happy, healthy, and fulfilling personal and professional lives.”

The association between Amaha and Grant Thornton Bharat highlights the growing importance of mental health in employee wellbeing. It is also an affirmation that, especially post-COVID, more and more progressive organisations are providing emotional health support as a key employee benefit with the aim of prioritising the overall health and well-being of their members.

About Amaha

Amaha is a leading mental health organisation in India dedicated to transforming workplace culture into one that supports the mental health of its employees. With an in-house expert team of 140+ psychiatrists and psychologists, they have provided treatment and care plans for a range of mental health conditions both online and in-person through its digital platform and mobile app. Amaha has touched 5 Million lives globally through its app and in-person centres in Mumbai, Bangalore & Delhi NCR. Amaha has delivered over 80,000+ sessions across 400 cities in India in over 15+ languages. Amaha’s Employee Well-Being Program currently supports over 700k lives through their 120+ corporate partners.

About Grant Thornton Bharat

“Grant Thornton Bharat” refers to Grant Thornton Advisory Private Limited, the sole member firm of Grant Thornton International Limited (UK) in India, and those legal entities which are its related parties as defined by the Companies Act, 2013, including Grant Thornton Bharat LLP.

Grant Thornton Bharat LLP, formerly Grant Thornton India LLP, is registered with limited liability with identity number AAA-7677 and has its registered office at L-41 Connaught Circus, New Delhi, 110001.

References to Grant Thornton are to Grant Thornton International Ltd. (Grant Thornton International) or its member firms. Grant Thornton International and the member firms are not a worldwide partnership. Services are delivered independently by the member firms.

Grant Thornton Bharat is a leading professional services firm in the country. Being an Indian Firm with global connections – it works with businesses and governments across industries and sectors, providing assurance, consulting, tax, risk and digital and technology transformation services. With 9000+ people, across 17 locations and catering to over 25 industries, Grant Thornton Bharat provides more than 250+ business solutions and services.

Continue reading
Business

Bid Inn Revolutionizes The Hospitality Industry With Its Innovative Approach To Hotel Reservations

These days, when you wish to book a hotel, you get multiple websites or online platforms to choose from. Bid Inn/bidinn.in, however, has emerged as the topmost choice for most people who look for a stay or accommodation in a hotel. The online platform has managed to attract clients from all walks of life including students, professionals, travel enthusiasts, and entrepreneurs, among others.

Bid Inn has also been credited with bringing a revolution in the hospitality industry with its innovative approach and new-age methods to cater to the needs of the customers. The well-designed website makes it easy for customers to find what they are looking for and get the accommodation facility of their choice. The various features on the platform make it unique and help it stand out in a crowd of online platforms operating within the hospitality industry.

Talking about the useful features on the website, Bid Inn founder Ms. Rupsi Singh says, “While looking for accommodation facilities, customers get multiple categories like luxury hotels, seaside resorts, mountain-view hotels, private villas, new-age apartments, cottages, riverside cabins, guest houses, and vacation homes to choose from. Through one singular platform, the consumer gets to choose from a variety of accommodation options at the best prices.”

Bid Inn founder Ms. Rupsi Singh

Bid Inn, the name of the platform, also signifies one of the most important features offered by it to the customers. The bidding procedure developed by Bid Inn, in fact, gives it an edge over other similar platforms in this space. When a customer is interested in staying in a particular hotel, they can share details about the amount of money they are willing to spend on their accommodation through their bids. Apart from making the process of booking a hotel more flexible, it also enables one to book a stay at luxurious accommodations at very affordable rates.

Elaborating on the same, Ms. Rupsi Singh states, “Hotel booking websites have been around for a long time. However, we have worked towards adding an element of negotiation to the whole mix. By using this tool or facility, an individual can engage with the team of the hotel they wish to stay in, talk about their preferred rates, and participate in a transparent bargaining process. We make it possible for customers to have a certain amount of control over the money they plan to spend on their accommodation. Our methods have also benefitted hotels and other accommodation facilities as they have been able to maximize their occupancy throughout the year and have a good run even during off-seasons.”

As a digital platform, Bid Inn has played a key role in revolutionizing the hospitality industry and creating a stronger relationship between customers and accommodation facilities across the country. The company has used technology as a medium to bring its innovative ideas and methodologies to life and paved the way for all the digital platforms operating within the peripherals of the hospitality industry to propel the industry’s growth forward by serving its customers better.

Website: https://bidinn.in/

Continue reading